Pay Per Click Advertising

Google Adwords, Yahoo! Search Marketing and Microsoft adCenter are the three major Pay per Click engines globally.


Pay per click (PPC) is an internet advertising model used to direct search traffic to websites.


The term Pay per Click is denoted from the functionality of this form of advertising, in which the advertiser pays the publisher each time the ad is clicked.
The advertisers typically bid on selected keywords relevant to their offerings and target market. The higher the bid compared to competitors the higher the rankings, provided that the landing page and advertisement are of high quality.


At e- Celtic our PPC management is next to none. We take pride in being able to improve virtually any campaign and deliver exceptionally high ROI. With over a decade industry experience the e-Celtic team work together to ensure maximum results for all of our clients.


Our PPC services include:
• Google Adwords
• Bing
• Yahoo
• Facebook
• LinkedIn


We take a serious approach to personal development at e-Celtic meaning we are up to date and certified in all the latest PPC platforms.


Our PPC Management Process


* We take some time to review your company and the industry in which you compete. We look at your marketing objectives, usp and competition to create a bespoke PPC strategy. You are assigned a dedicated team for all your PPC needs, and a dedicated point of contact to ensure these needs are met.


* We make use of our amazing in-house talent to build you a PPC campaign with highly targeted keywords and ad groups. We create unique ads that will draw the attention of consumers and drive the highest quality of traffic to your website.


* We manage your campaigns on a daily basis and if necessary make changes in accordance with report findings. We strive to achieve the lowest cost and highest ROI for your website based on the selected keywords.


* We will only work with one client per industry per locality. Unlike many other PPC advertisers e-Celtic strongly believes that our business is your business, thus we will not compete against ourselves or you. We aim to achieve only the best results and believe that is a strategy that has always allowed us to do so.